Another problem is that many professing Christians today want to be unchurchy (hey, if the Post-Modern Emergents can make up words, I can too), "Christ-Follower" sounds more hip, less dogmatic, less in-your-face, and more about one's perspective, a relationship, a view, something you've chosen but don't want to place upon anyone else. To many POMOS/Emergents/Seeker Friendlies, "Christian" is offensive and "Christ-follower" is neutral. Well, interestingly enough, "Christian" was supposed to be an insulting word back in the early days of Christianity. However, biblical Christians from the outset have gladly taken up any reproach for the cause of the risen Lord Jesus Christ. We proudly wear HIS name and the biblical label of "Christian".
1Pe 4:16 but if anyone suffers as a Christian, he is not to be ashamed, but is to glorify God in this name.
Extreme Theology made some interesting observations a few years back:
Christ Follower: Someone who has made the decision to be an emotionally well adjusted self-actualized risk taking leader who knows his purpose, lives a 'no regrets' life of significance, has overcome his fears, enjoys a healthy marriage with better than average sex, is an attentive parent, is celebrating recovery from all his hurts, habits and hang ups, practices Biblical stress relief techniques, is financially free from consumer debt, fosters emotionally healthy relationships with his peers, attends a weekly life group, volunteers regularly at church, tithes off the gross and has taken at least one humanitarian aid trip to a third world nation.